Current:Home > MyIs this the Krusty Krab? No, this is Wendy's: New Krabby Patty collab debuts this week -TradeWisdom
Is this the Krusty Krab? No, this is Wendy's: New Krabby Patty collab debuts this week
View
Date:2025-04-17 02:45:16
Wendy's is bringing the Krabby Patty to real life, and it hits restaurants this week.
The company announced last week it is partnering with Paramount to celebrate the 25th anniversary of "SpongeBob SquarePants" by launching the "Krabby Patty Kollab," which will feature two menu items that will be available at Wendy's restaurants for a limited time:
- Pineapple Under the Sea Frosty: A vanilla Frosty with a pineapple mango flavored puree swirl − a first-of-its-kind Frosty flavor innovation.
- Krabby Patty Kollab Burger: The restaurant's take on the famous cartoon burger features a quarter pound of beef, two slices of melty American cheese, lettuce, tomato, pickle, onion, and a "top-secret Krabby Kollab sauce" on a toasted bun.
Both menu items will be available at Wendy's restaurants nationwide beginning Tuesday, Oct. 8, Wendy's said in the news release last week.
However, some lucky customers who visit an "immersive Wendy's drive-thru experience" in Los Angeles' Panorama City neighborhood are able to get an early taste of the new Krabby Patty starting Monday, Oct. 7.
According to the news release, "The Krabby Patty Kollab" program will bring food items inspired by the "SpongeBob SquarePants" Krabby Patty "into the real world and onto menus for the first time ever." The animated show first premiered on Nickelodeon in 1999.
What's in the 'top-secret' sauce?Wendy's keeping Krabby Patty recipe 'closely guarded'
"It makes sense that two of the most iconic squares in pop culture are teaming up to bring a taste of this unique, limited-time experience to life for fans of all ages!" said Lindsay Radkoski, U.S. Chief Marketing Officer for The Wendy’s Company, in the news release.
“‘The Krabby Patty Kollab’ marks another innovative way to continue the landmark 25th anniversary celebration of ‘SpongeBob SquarePants,’ bringing Bikini Bottom to the surface like never before,” said Dario Spina, CMO, Paramount Brand Studio, in the news release.
What's in 'top-secret' Krabby Patty sauce?
The announcement of the burger's ingredients led many fans to wonder, "What's in the secret sauce?"
We asked, and Wendy's answered with the following:
"Our top-secret Krabby Kollab sauce is a closely guarded recipe that makes the first bite of the Krabby Patty Kollab Burger worth the wait for 'SpongeBob SquarePants' fans and Wendy's customers alike," a Wendy's spokesperson told USA TODAY in an emailed statement Friday.
Much in the way that Mr. Krabs, the proprietor of the Krusty Krab, guards the Krabby Patty secret formula in the cartoon series, Wendy's plans to guard the sauce's recipe in real life.
Gabe Hauari is a national trending news reporter at USA TODAY. You can follow him on X @GabeHauari or email him at Gdhauari@gannett.com.
veryGood! (4)
Related
- Will the 'Yellowstone' finale be the last episode? What we know about Season 6, spinoffs
- Target says it's cutting back on Pride merchandise at some stores after backlash
- Cicadas will soon become a massive, dead and stinky mess. There's a silver lining.
- Planet Fitness raises membership fee for first time since 1998
- Elon Musk's skyrocketing net worth: He's the first person with over $400 billion
- From Linen Dresses to Matching Sets, Old Navy's Sale is Full Of Chic Summer Staples At Unbeatable Prices
- 'Beloved' Burbank teacher killed by 25-year-old son during altercation, police say
- Taylor Swift's European Eras Tour leg kicked off in Paris with a new setlist. See which songs are in and out.
- 'Squid Game' without subtitles? Duolingo, Netflix encourage fans to learn Korean
- $2 million of fentanyl was 'misdelivered' to a Maine resident. Police don't know who sent it.
Ranking
- Rams vs. 49ers highlights: LA wins rainy defensive struggle in key divisional game
- Is decaf coffee bad for you? What to know about calls to ban a chemical found in decaf.
- Off the Grid: Sally breaks down USA TODAY's daily crossword puzzle, Roast Me (Freestyle)
- From 'The Iron Claw' to 'The Idea of You,' here are 10 movies you need to stream right now
- Will the 'Yellowstone' finale be the last episode? What we know about Season 6, spinoffs
- Iowa sex trafficking victim who killed alleged abuser sought by authorities
- Virginia budget leaders reach compromise with governor on state spending plan
- Sewage spill closes waters along 2 miles of Los Angeles beaches
Recommendation
Trump's 'stop
AP Indianapolis newsman Ken Kusmer dies at 65 after a short illness
Adam Lambert changes pronoun to 'he' in 'Whataya Want From Me' 15 years after release
Target says it's cutting back on Pride merchandise at some stores after backlash
Intellectuals vs. The Internet
Has Bud Light survived the boycott? Year after influencer backlash, positive signs emerge
A gay couple is suing NYC for IVF benefits. It could expand coverage for workers nationwide
US pledges money and other aid to help track and contain bird flu on dairy farms